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April 18-19, 2017 a series of lectures for students and lecturers of Ushynsky University was conducted by Bard Borch Michaelson, Assosiate Professor from the Arctic University of Norway.

Through the implementation of academic cooperation with universities of Norway and the execution of the international project "Ukraine-Norway", the academic community of Ushynsky University has an opportunity to review the experiences and research results of leading Norwegian experts.

They participated in workshops on project management and organizational communications. The Norwegian guest also introduced the audience of future specialists in advertising and communication with the public with experience in the media industry.